SHEEP WELFARE
We only work with sheep stations that are zq certified, meaning they conform to the highest animal welfare standards worldwide. All the sheep are free to roam the vast properties they inhabit, and each station must guarantee five essential freedoms to the sheep.
THE FIVE ESSENTIAL FREEDOMS:
Free from thirst.

Sheep can forage as they please and are always guaranteed to have access to clean water and adequate nutrition.
Free from thirst.

Sheep can forage as they please and are always guaranteed to have access to clean water and adequate nutrition.
Free to live naturally.

Sheep are free to roam NZ High Country, with typically more than an acre of space each, though they prefer to roam with their mates.
Free to live naturally.

Sheep are free to roam NZ High Country, with typically more than an acre of space each, though they prefer to roam with their mates.
Free from discomfort.

Sheep have evolved over millennia to cope with extreme weather. Our stations go a step further by ensuring adequate shade and shelter is always available to sheep.
Free from discomfort.

Sheep have evolved over millennia to cope with extreme weather. Our stations go a step further by ensuring adequate shade and shelter is always available to sheep.
Free from distress.

Our sheep stations handle and manage their sheep with the highest level of care to avoid any stress or pain.
Free from distress.

Our sheep stations handle and manage their sheep with the highest level of care to avoid any stress or pain.
Free from disease.

Our sheep stations regularly monitor their flock to prevent disease, illness and to rapidly diagnose any potential health issue.
Free from disease.

Our sheep stations regularly monitor their flock to prevent disease, illness and to rapidly diagnose any potential health issue.
The sheep’s fibre is harvested through a process called shearing. It is a bit like getting a ‘number 4’ haircut. Our sheep stations are dead serious about ensuring minimal stress on the animal. How serious?
Traditionally shearers are rewarded on the amount of sheep they shear. But ours are Softcore Radicals. They are challenging this standard by introducing a new performance score card that measures shearer’s success based on “The Sheep Experience”. Lake Hawea Station has also painted the flooring on which sheep are shorn white, so that any bleeding caused by cuts (which can happen when using a machine shear) is highly visible.

These changes to standard shearing practises have caused quite a stir in the New Zealand farming industry, with LHS being accused on all major farming-related media outlets of “Woke Farming”. Lol.
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FAQ: Do sheep dogs harm sheep?
Absolutely not. Our sheep freely roam vast lands. Herding and guardian dogs help shepherds move the flock with calmness and make sure that no lamb gets lost in the high country. Sheep dogs also protect the flock from predators. They are an incredibly important part of high-country farm life and the shepherds teach young Shepherd dogs to handle and manage sheep gently.
FAQ: What about mulesing?
We have a strict no mulesing policy, but in any case, mulesing is also prohibited in New Zealand. For those that don’t know, mulesing is a surgical procedure that removes a section of skin from the sheep’s rear. It is carried out to reduce the risk of attack by flies (often described as flystrike). Our farmers have adopted integrated strategies to manage the risk of flystrike, without mulesing. 
ALL OUR KNITS COME WITH A SHEEP ADOPTEE. Your sheep lives on the same New Zealand farm the wool used to make your knit came from. We will keep you up to date on how it’s doing, what it’s up to. To remind you that every piece of clothing starts out life somewhere. In our case it all start with a sheep, freely roaming the High Country of New Zealand.
The V-Neck
The V-Neck
The Cardigan
The Cardigan
The High Neck
The High Neck
The Hoodie
The Hoodie
The Knitwear Journey.*
We design knitwear that reconnects us. That makes us more aware of the journey. That tells us the full story of the people and impact behind the things we wear.
*Worried about the amount of counties? Don’t Panic. Transport and travel is less than 1% of our overall carbon footprint.